The Selling Process
Selling your home is a big decision, but with the right strategy we make it smooth, stress free, and successful. From pricing and marketing to negotiations and closing, we’ll guide you every step of the way—and if you have questions, we’re always just a text away.
1
PREPARE YOUR HOME
A well-prepared home attracts more buyers and better offers.
✔ Declutter & Depersonalize – Create a clean, neutral space so buyers can envision themselves in the home.
✔ Deep Clean & Minor Repairs – A fresh coat of paint, clean carpets, and small fixes go a long way.
✔ Boost Curb Appeal - First impressions matter! Keep the yard tidy and add welcoming touches.
✔ Consider a Pre Listing Inspection - Identifying issues early can prevent surprises later.
2
SET THE RIGHT PRICE
Pricing correctly helps sell your home faster and for top dollar.
✔ Market Analysis – We provide a Comparative Market Analysis (CMA) to determine a competitive price.
✔ Strategic Pricing - Pricing too high can deter buyers, while pricing too low may leave money on the table.
✔ Understand Market Conditions – Seller’s vs. buyer’s market dynamics affect pricing and strategy.
3
MARKET YOUR HOME
Strong marketing gets your home in front of the right buyers.
✔ Professional Photos & Listing Description - High-quality images and compelling descriptions attract buyers.
✔ Online & Social Media Exposure – Your home will be listed on major real estate sites and promoted to potential buyers.
✔ Signage & Open Houses – Hosting showings and open houses increases visibility.
✔ Agent Networking - We market your home to our network of realtors and potential buyers.
4
SHOW YOUR HOME
Making your home inviting helps buyers see its potential while ensuring privacy and security.
✔ Be Flexible with Showings – The more accessible your home is, the quicker it may sell. ✔ Keep It Clean & Bright – Open blinds, turn on lights, and maintain a tidy space.
✔ Secure Valuables - Remove personal or valuable items for peace of mind.
✔ Respect Privacy & Security - Turn off indoor security cameras and avoid recording showings to respect buyer privacy.
5
RECEIVE & NEGOTIATE OFFERS
We’ll help you review and negotiate offers to get the best deal.
✔ Review Offers – We’ll help you analyze offers beyond just price (financing type, contingencies, closing timeline, etc.).
✔ Negotiate Terms - We may counteroffer to get the best price and terms.
✔ Accept an Offer - Once you accept, we’ll move toward closing!
✔ Consider Backup Offers – If possible, having a backup offer can provide security in case the first deal falls through.
6
HOME INSPECTION & APPRAISAL
The buyer’s lender and inspector will assess your home’s condition and value.
✔ Buyer’s Inspection - The buyer will likely conduct an inspection, and they may request repairs or credits.
✔ Negotiate Repairs - You can agree, negotiate, or offer a credit in lieu of repairs.
✔ Appraisal Process – If the buyer is using financing, their lender will require an appraisal to confirm value
7
CLOSING PREPERATION
Final paperwork and logistics before handing over the keys.
✔ Gather Required Documents – Title documents, payoff statements, and any agreed-upon repairs.
✔ Final Walkthrough - The buyer will do a last check before closing.
✔ Sign Closing Documents – Once signed, funds are transferred, and ownership is officially handed over!
8
AFTER THE SALE
Your journey doesn’t end at closing!
✔ Address Changes & Utilities – Cancel or transfer utilities and update your address.
✔ Move Out – Ensure everything is removed by the agreed-upon date.
✔ Leave It Clean - A good rule of thumb is to leave the home as you’d want to find it. Sweep floors, wipe surfaces, and remove all trash.
✔ Stay in Touch - Whether you need help buying again or have real estate questions, we're here to help
